Founded in 2007, Alp N Rock presents as a ready-to-wear brand by Swiss-Canadian designer Susanne Reich.
Born from the desire to create pieces that transcends trends, with an emphasis on quality and fit, each season is a collection of timeless pieces that bear Alp N Rock's signature detailing and aim to offer a thoughtful perspective on multi-hyphenate dressing.
Every piece is produced with supreme attention to craft, and the highest caliber materials and construction available.
When it comes to the materials we use in producing our products, we make the ethical decision to never use animal fur or skin in any form. Choosing our alternative materials is a meticulous process, because it’s often difficult to find substitutes that meet our standards of quality, warmth, and style. We choose to go against the grain in our industry because we believe animal rights are worth protecting.
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